Zug, Switzerland, July 23rd, 2024, Chainwire
The dYdX Foundation is pleased to announce the appointment of Chris Grundy as the new leader of the Foundation’s marketing strategy. Having joined the crypto industry in 2015, Grundy brings a wealth of experience from his previous roles at Glassnode, Coinbase and Bitbond, where he played pivotal roles in international marketing strategy and execution.
Grundy will lead the Foundation’s global marketing efforts, overseeing brand strategy, communications, growth marketing, and community engagement. His retention marks a significant step in the Foundation’s mission to support and grow the dYdX protocol ecosystem by enabling communities, developers, and decentralized governance.
"We are thrilled to welcome Chris Grundy to the team," said Charles d’Haussy, CEO of the dYdX Foundation. "Chris's extensive experience in the crypto industry, coupled with his proven track record in driving marketing innovation, makes him the ideal person to help us scale our marketing efforts."
At Glassnode, Grundy served as the VP of Marketing, where he was instrumental in developing and executing data-driven marketing strategies that significantly increased user engagement and platform growth. Prior to Glassnode, he held a senior marketing position at Coinbase, where he contributed to the company's international growth and played a key role in high-profile brand activations.
"I am thrilled to join the Foundation team at such an exciting time," said Grundy. "The dYdX ecosystem is at the forefront of innovation in the DeFi space, and I look forward to working with the team to build on its success."
Grundy's retention comes as part of the Foundation’s aim to build brand awareness and drive community growth, in the wake of its exciting V5 launch, which enables 800+ listable markets. For more information about dYdX and its latest developments, please visit their website.
About the dYdX Foundation
The dYdX Foundation is an independent foundation, headquartered in Zug, Switzerland. The dYdX Foundation’s purpose is to support the current implementation and any future implementations of the dYdX protocol and to foster community-driven growth in the dYdX ecosystem.
The dYdX ecosystem is revolutionizing the DeFi space following the recent launch of the dYdX Chain. The dYdX Chain is a standalone proof-of-stake blockchain network built using the Cosmos SDK and leveraging CometBFT for consensus. It offers a fully decentralized, highly scalable trading experience and self-custodial access to trading on perpetual futures for multiple crypto-asset pairs.
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